Shell uplifts customers’ journeys with Shell GO+ application; instant access to your points with an abundance of rewarding benefits

Mr. Ruengsak Srithanawiboonchai, Acting Executive Director of Retail Business, the Shell Company of Thailand Limited, said: “Currently, online transactions on smartphones are on the rise. As a leading energy company with world-class innovation, Shell has been developing and enhancing the quality of our products and services to offer new experiences for our customers, which includes all-inclusive touchless payments, and partnerships with e-commerce providers for our products and food delivery services. Our latest Shell GO+ application rewards programme covers a variety of activities such as collecting points and stamps, and other special offers at Shell service stations and leading partners. Shell is confident that the Shell GO+ application will further enhance the customers’ experience for all of their journeys.”

The Shell GO+ application is now live with the following benefits:

• Convenience: No physical card – all activities are available on the application e.g. points collection and advanced points redemption. The Shell GO+ application is convenient and easy to use - only a mobile number is required, or members can scan a digital card when using the application.
• Real-time Point Update: Operating on cloud technology, customers can check their collected points and payment amounts on a real-time basis or can redeem rewards instantly.
• 2-in-1 Rewards System: Shell uses a 2-in-1 rewards programme, where both points and stamps are earned instantly after transactions, enabling customers to redeem rewards faster. After collecting 12 stamps when purchasing freshly made cupped drinks at delicafé, customers will get one free beverage!
• Personalized Offers: Shell has adopted AI technology to analyse customer behaviours, attempting to craft personalized offers. Benefits include getting additional points from the purchase of promoted products, 24-hr roadside assistance, a free 10-point car check-up, discounts from restaurants guaranteed with Shell Shuan Shim, and benefits to redeem rewards from multiple participating partners such as MK restaurant, Swensen’s, Bar B Q Plaza, Gourmet Market, AXA Thailand, Topvalue, Major Cineplex, GoJek, Grab, Joox, VIZ, Wongnai, and many more.^*

Existing Shell ClubSmart members and anyone interested can register a new membership on the Shell GO+ application starting today and get 50 free points when signing up for special offers at http://onelink.to/yhfwxy

Starting today until 31 January 2021, Shell GO+ application members who register for special offers will receive free upsize when purchasing participating beverages at delicafé. Moreover, with every 100-baht purchase per sales slip, the customer will also receive one free 600 ml bottle of drinking water worth 6 baht from Shell SELECT and delicafe’ at participating Shell stations.

*_{Terms and conditions as designated by the company}

For Media Enquiries:

Sudarat Peetakanont 
External Relations Advisor
T: +66 (0) 2 262 7839 

Paritt Kasayapanunth
H+K Strategies Thailand 
M: +66 (0) 2-627-3501 #129
E: pkasayapanunth@hkstrategies.com 

Thitipa Laxanaphisuth
Country Manager – External Relations
The Shell Company of Thailand

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