Shell Thailand celebrates its 126th anniversary by emphasizing sustainability and social contribution to create Better Lives
Sep 24, 2018
Bangkok, Thailand – The Shell Company of Thailand Limited is celebrating its 126th anniversary by emphasizing its sustainability and social contribution through the ‘More & Cleaner Energy’ strategy. This is designed to achieve sustainable energy in an era of national energy transition while also focusing on local people development by the “Believe-Become-Belong” approach. The aim is to support Thailand’s future energy needs and meet the increasing consumer’s demand for a better life while reducing greenhouse gas emissions through innovation, partnership and people development.
Mr. Asada Harinsuit, Chairman of the Shell Company of Thailand Limited, said: “Throughout our 126 years in Thailand and as the longest-established energy company here, we are proud to have helped develop the country and society. Shell, as an oil and energy leader, aims to drive business growth by placing greater emphasis on sustainable energy as Thailand continues its transition towards cleaner energy sources. This is aligned with our global mission to reduce the carbon footprint by 20% by 2035. We believe that our resilient portfolio development is in line with our purpose of providing more and cleaner energy to society and continuously supporting the Thai Government’s goals of security, prosperity and sustainability under its Thailand 4.0 policy.”
As it marks 126 years in Thailand, the company is enhancing the innovation and quality of its operation in the Kingdom. This year, along with the ‘More & Cleaner Energy’ strategy, achieving a sustainable future focuses on the integration of three core components: innovation, partnership and people development. Shell Thailand is well-placed in the social contribution journeys where Carbon-Neutral Climate Action, Digitized Road Safety as well as People Development for Self Sufficiency are among its focused areas.
Innovation: Carbon-Neutral Climate Action, a sustainable energy transition with net-zero carbon emission efforts, has started from within the corporation. To indicate responsible consumption and production goals, the company provides quality products and waste management while enhancing the new energy, both internally and externally, for example, the adoption of solar panels at Shell Thailand and the introduction of biofuels as an alternative energy source to support prosperity and build on Thailand’s competitive advantage.
Partnership: All these innovations and technologies would not have taken place without collaboration between the public, private and other key social sectors. The transition to cleaner energy would not be possible without backing from government policy, stronger biofuel support from automakers, and smarter technology adoption by biofuel producers. In parallel to the economic and environmental development, from the social aspect, Shell ensures that Safety is among the top priority to make life’s journey better. One of the key social partnership projects includes Digitized Road Safety which engages with Thai children and youth to be aware while playing key roles in their community’s safety and life skills development.
People: Investment in people is key to a better life and a better world. People Development for Self Sufficiency is a concept in which Shell gives precedence to agricultural communities and the young generation to move Thailand forward. Investments in skills and education are elements inherent to cleaner energy and greater life opportunities, and through the project Fuel the Happiness, Shell allows communities to grow vegetables in Shell stations and sell those goods to Shell customers. Shell training and part-time sessions are also available for students during school holidays. In addition, talent development for children is integrated in efforts to move Thailand forward, for example the Shell Eco Marathon.
Moving forward with its sustainable development goal and social contribution, Shell Thailand has worked towards the “Believe-Become-Belong” concept. “Believe” is to build trust and understanding among stakeholders in dealing with energy challenges, and to promote awareness of cleaner energy while responding to the needs of all related parties. “Become” focuses on 6 goals of the UNSDGs throughout the business chain, especially in collaboration with the government, the private sector and Thai civil society, to shape Thailand’s energy direction. And “Belong” represents business cooperation to build Shell employees to help drive the country’s success and bring sustainable happiness to all customers and its stakeholders.
Country Manager - External Relations
The Shell Company of Thailand
T +66 (0) 2 262 7326
H+K Strategies Thailand
M +66 (0) 2-627-3501 #213
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